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February 14, 2022

Mikael Bäckström appointed as Chief People and Sustainability Officer for Tobii Dynavox

Tobii Dynavox, the world leader in assistive technology for communication, today announced that it has appointed Mikael Bäckström as Chief People and Sustainability Officer. He assumes the role with immediate effect as a key member in the Tobii Dynavox Management Team.   

Mikael Bäckström is a proven leader within People and HR, with a track-record of building global HR organizations through periods of growth and with focus on building a sustainable business through culture and leadership. Most recently Bäckström was Vice President, HR at Spotify for seven years, where he was part of building out a professional global HR organization as well as heading up HR for the Freemium business unit. Prior to that, he held HR management roles for the telecom carrier Tre, PwC, Icon Medialab as well as Klarna and DigitalRoute. 

"I am excited to lead the global Tobii Dynavox HR organization and Sustainability function in this next chapter of our international growth,” Mikael Bäckström said. “Sustainability is a passion of mine and it is at the core of what we do, as our solutions and dedicated staff empower people with disabilities with a voice to communicate. I look forward to building on the amazing culture within the company to take the next steps in our evolution as well as developing a strong global HR organization closely tied to the sustainability function, to continue growing with our highly committed and skilled staff.” 

Fredrik Ruben, CEO of Tobii Dynavox, added: 

“Mikael’s proven track record of building successful global HR organizations paired with his sustainability commitment, make him a perfect match for the role as our Chief People and Sustainability Officer at Tobii Dynavox. The appointment of Mikael comes at a time when we have a real opportunity to generate further momentum to help more people with disabilities across the world. Tobii Dynavox’s combination of strong customer and staff satisfaction, together with world-leading technology and funding infrastructure gives us the perfect platform to extend our market leadership position.” 

Mikael Bäckström

Contact

Anders Lundin
Senior PR & Communications Manager

anders.lundin@tobiidynavox.com
+46 (0)733 27 87 61

About

Tobii Dynavox is the global leader in assistive communication. Our custom designed solutions enable people with disabilities such as cerebral palsy, ALS, autism and spinal cord injury to communicate with a voice of their own, develop literacy skills and live more independently. To date, hundreds of thousands of people worldwide have benefited from our integrated solutions, which include hardware, software, clinically developed language systems, special education tools, training, and dedicated support. Using AI-based speech synthesis, we offer users a personalized voice identity in over 30 languages, for children and adults. We offer an extensive funding support system to reach as many people as possible. Headquartered in Sweden, Tobii Dynavox employs over 600 people with offices in the US, the UK, Ireland, Norway, Denmark, Belgium, France and China, and reselling partners in 60+ countries. For more information, please visit our IR website: Tobii Dynavox Investor Relations.